Category Archives: Affiliate Marketing basics
Change is in the air
2011 has already marketĀ some significant change in the air. i think this year is going to be one hell of a year. and its going to mean a lot of pressure on smaller affiliates. Affiliate marketing has always been … Continue reading
books to read
if you’re in affiliate marketing, or interested in the traffic element of digital marketing (i.e. SEO, PPC, affiliate, email) then your job is very much all about the numbers, looking for patterns, trends and anomalies on which to back up … Continue reading
Merry xmas and the Xmas rush
First happy Xmas to everyone, I hope you are all enjoying the Xmas period and able to spend time with all your loved ones. Xmas 2010 has been pretty good for me in affiliate land, my own affiliate sites have … Continue reading
Using the data
My job is more like that of an analyist rather than that of a creative, in affiliate marketing you ahev to blend creative and entreprenural thinking against commercial decisions, given this, its all about the data, and its all about … Continue reading
Different types of affiliate management
Affiliate management is one of those titles that no one really knows what it means, it’s a role that isn’t really defined in a way that a fund manager or accountant is defined, and in reality it’s a role that … Continue reading
Letter to the Economist
I just read both the online and offline versions of this article from The Economist, as a professional at a digital agency i find this kind of thinking will push the industry back, and further alienate the industry from potential … Continue reading
Affiliate marketing is a model
Affiliate marketing has all sorts of connotations, you can consider it a marketing channel in its own right, you can consider it to be about partnerships, but really, when you boil it down to its core basics, affiliate marketing is … Continue reading